Description : The three major types of forecasts used by business organizations are (a) strategic, tactical, and operational ; (b) economic, technological, and demand (c) exponential smoothing, Delphi, and regression ; (d) departmental, organizational, and territorial
Last Answer : (b) economic, technological, and demand
Description : Increasing the number of periods in a moving average will accomplish greater smoothing, but at the expense of………. (a) manager understanding ; (b) accuracy ; (c) stability ; (d) responsiveness to changes
Last Answer : (d) responsiveness to changes
Description : Managing a product in the growth stage of its life cycle might include 1. Lowering prices after developmental costs have been recovered 2. Raising promotion expenditures as a percentage of total sales ... exposure 4. Reducing the number of product models in the product line 5. None of these
Last Answer : Lowering prices after developmental costs have been recovered
Description : Managing a product in the growth stage of its life cycle might include A)lowering prices after developmental costs have been recovered. B)raising promotion expenditures as a percentage of total ... intensive to selective product exposure. D)reducing the number of product models in the product line
Last Answer : A)lowering prices after developmental costs have been recovered.
Description : Marketing strategy during a recession should include 1. a reduction in the number of sales personnel 2. a reduction in the expenditures for new product development 3. a reduction in ... 4. promotional efforts that promote value and utility 5. increase in expenditures for marketing operations
Last Answer : promotional efforts that promote value and utility
Description : Forecasts used for new product planning, capital expenditures, facility location or expansion, and R&D typically utilize a………. (a) short-range time horizon ; (b) long-range time horizon ; (c) naive method, because there is no data history ; (d) all of the above
Last Answer : (b) long-range time horizon ;
Description : Calculate the value of closing stock from the following according to Weighted Average method: 1st January, 2014: Opening balance: 50 units @ Rs. 4 Receipts: 5th January, 2014: 100 units @ Rs. 5 12th January, 2014: 200 units ... 2014: 150 units (a) Rs. 765 (b) Rs. 805 (c) Rs. 786 (d) Rs. 700
Last Answer : (c) Rs. 786
Description : Which one out of the following is not an inventory valuation method? (a) FIFO (b) LIFO (c) Weighted Average (d) EOQ
Last Answer : (d) EOQ
Description : Adam's Pool Service charges £50 for swimming pool cleaning performed prior to May 15 and £75 for jobs performed after that date. This pricing structure provides the benefits to Adam's of: ... leaders. B)smoothing demand fluctuations. C)increasing service tangibility. D)tying prices to service costs.
Last Answer : B)smoothing demand fluctuations.
Description : 15) Adam's Pool Service charges £50 for swimming pool cleaning performed prior to May 15 and £75 for jobs performed after that date. This pricing structure provides the benefits to Adam's ... leaders. B)smoothing demand fluctuations. C)increasing service tangibility. D)tying prices to service costs.
Description : McDonald's uses a segmentation strategy for its sandwiches based on characteristics such as age, gender and income. It is using which group of segmentation variables? A)Demographic B)Psychographic C)Geographic D)Education E)Product related
Last Answer : A)Demographic
Description : The two general approaches to forecasting are…….. (a) qualitative and quantitative ; (b) mathematical and statistical (c) judgmental and qualitative ; (d) judgmental and associative
Last Answer : (a) qualitative and quantitative ;
Description : You are a project manager for Move It Now trucking company. Your company specializes in moving household goods across the city or across the country. Your project involves upgrading the nationwide computer network for the ... the weighted average or expected value? A. 54 B. 66 C. 60 D. 30
Last Answer : C. 60
Description : Price elasticity of demand provides A.A measure of the responsiveness of the quantity demanded to changes in the price of the product, holding constant the values of all other variables in the demand function ... the firm C.A technical change in the cost of product D.Technical change in the value.
Last Answer : A.A measure of the responsiveness of the quantity demanded to changes in the price of the product, holding constant the values of all other variables in the demand function.
Description : If a manager at Wipro wants to award a contract for printing the company's promotional literature and has obtained quotations from several printers, the manager can select a printer and know with ______ what the printing should cost. (a) Ambiguity ; (b) Risk ; (c) Uncertainty ; (d) Certainty
Last Answer : (d) Certainty
Description : The time allocation on the advanced marketing module can be used to a. make a greater effort by the sales staff which translates into increased demand for that segment. b. make a greater ... advanced marketing module. d. increase the promotional budget resources to increase awareness. e. huh?
Last Answer : b. make a greater effort by the sales staff which translates into increased demand for that product.
Description : The marketers of Bic razor blades are using a strategy that includes large advertising expenditures and more price flexibility within the various types of blades offered. Based on this example, razor ... the __________ stage of the product life cycle. A)decline B)growth C)introduction D)maturity
Last Answer : D)maturity
Description : The Diamond Model suggests that four factors determine a firm's competitive advantage: a) 1) home demand conditions; 2) home supply conditions; 3) firm strategy and structure; 4) supporting ... home demand conditions; 2) home supply; 3) firm strategy; 4) related and supporting industries.
Last Answer : home demand conditions; 2) home factor conditions; 3) firm strategy, structure and rivalry; 4) related and supporting industries
Description : The long -run ultimate effectiveness of promotion is determined by the degree to which: A)the target market is informed about the product. B)consumers agree with the promotional message. C)the total market is educated about the product's uses. D)it moves buyers closer to adopting a product.
Last Answer : D)it moves buyers closer to adopting a product.
Description : Which of the following uses three types of participants: decision makers, staff personnel, and respondents? (a) executive opinions ; (b) sales force composites ; (c) the Delphi method ; (d) time series analysis
Last Answer : ; (c) the Delphi method ;
Description : The definition of ________ prices is: In considering an observed price, consumers often compare it to an internal memory reference price or an external frame of reference (such as a posted regular retail price ) ... B. Reference C. Promotional D. Everyday low price E. None of the above
Last Answer : B. Reference
Description : Which of the following is not type of qualitative forecasting? (a) executive opinions ; (b) sales force composites ; (c) the Delphi method ; (d) moving average
Last Answer : Moving average
Description : How many models are for technological innovation- (i) Two (ii) Three (iii) Four (iv) None of the above
Last Answer : (ii) Three
Description : Which of the following is used to estimate which areas will be inundated during a flood, based on river height information? (a) satellite and radar images (b) flood maps / floodplain hydraulic models (c) river gauging stations (d) all of the above.
Last Answer : (b) flood maps / floodplain hydraulic models
Description : __________ is based on the assumption that the future will be just like the past. [Hint] a. Delphi forecasts b. Econometric models c. Linear regression d. Scenario forecasts
Last Answer : Linear regression
Description : _____________ are mathematical models that describe the operating characteristics of queuing situations. (a) Waiting line models ; (b) Simulation models ; (c) Decision trees ; (d) All of the given options
Last Answer : (a) Waiting line models ;
Description : The field of economics that is now called Macroeconomics grew out of the era of the Great Depression, which saw the economy experience a prolonged downturn and persistent high unemployment. ... the labor market, thereby eliminating unemployment (d) the government should intervene in the economy
Last Answer : (d) the government should intervene in the economy
Description : Monte Carlo analysis can help predict the impact of risks on project deliverables. This is an element of one of the tools and techniques of which of the following processes? A. Risk Response Planning B. Quantitative Risk Analysis C. Risk Identification D. Qualitative Risk Analysis
Last Answer : B. Quantitative Risk Analysis
Description : Temporarily pricing below the list price in order to increase short 'run sales is known as _______ ? 1. Promotional pricing 2. Segmentation pricing 3. Bundle pricing 4. Product line pricing 5. None of these
Last Answer : Promotional pricing
Description : Positioning of a product is based on : 1. The price charged for the product 2. The promotional pitch for the product 3. Product characteristics 4. All of the above 5. None of the above
Last Answer : All of the above
Description : A company makes a single product and incurs fixed costs of Rs. 30,000 per annum. Variable cost per unit is Rs. 5 and each unit sells for Rs. 15. Annual sales demand is 7,000 units. The breakeven point is: (a) 2,000 units (b) 3,000 units (c) 4,000 units (d) 6,000 units
Last Answer : (b) 3,000 units
Description : Individual-level independent variables include all of the following except. (a) Leadership ; (b) Learning ; (c) Perception ; (d) Motivation
Last Answer : (a) Leadership ;
Description : Contingency theories of leadership are based on the belief that (a) there is no single style of leadership appropriate to all situations (b) there is a single style of leadership ... the interactions between the variables involved in a leadership situation and patterns of leadership behaviour.]
Last Answer : (a) there is no single style of leadership appropriate to all situations
Description : While considering the seven leadership styles described by the leadership continuum, all of the following are variables that need to be considered for a manager, EXCEPT, (a) manager's preferred style ... style based on knowledge. (d) manager's preferred style based on confidence in upper management.
Last Answer : (d) manager's preferred style based on confidence in upper management.
Description : Various moderating variables determine whether a manager will act in an ethical or unethical manner. Which of the following individual characteristics indicates the degree to which people believe they are masters of their own fate? (a) Perception ; (b) Value ; (c) Attitude ; (d) Locus of Control
Last Answer : (d) Locus of Control
Description : According to the text, the categories of antecedent conditions for conflict include all of the following except: (a) communication. ; (b) structure. ; (c) group interaction. ; (d) personal variables.
Last Answer : (c) group interaction. ;
Description : ........................ models assume that the values of the variables do not change with time during a particular period. a. Dynamic b. Static c. Both a and b d. None of these
Last Answer : b. Static
Description : Which techniques are used for prediction of early warning of eruption? a. Electric Distance Measures b. Tilt Meters c. GPS and Satellite Inferring Rader d. All of the above
Last Answer : d. All of the above
Description : Hawthorne studies A. Recognizes that the appropriate management actions depend on the situation B. Studied the relationship of lighting levels to worker productivity. C. Involves the use of quantitative techniques to improve management decision making. D. None of these options is correct
Last Answer : Studied the relationship of lighting levels to worker productivity.
Description : The Management Science Approach . A. Recognizes that the appropriate management actions depend on the situation B. Studied the relationship of lighting levels to worker productivity. C. ... quantitative techniques to improve management decision making. D. None of these options is correct
Last Answer : Involves the use of quantitative techniques to improve management decision making.
Description : Elton Mayo is the management guru who….. A. Stressed the importance of people rather than techniques B. Is credited with developing the ‘Acceptance Theory of Management’ C. Conducted the Hawthorne studies D. None of these options is correct.
Last Answer : Conducted the Hawthorne studies
Description : Chester Barnard is the management guru who….. A. Stressed the importance of people rather than techniques B. Is credited with developing the ‘Acceptance Theory of Management’ C. Conducted the Hawthorne studies D. None of these options is correct.
Last Answer : Is credited with developing the ‘Acceptance Theory of Management
Description : Mary Parker Follett’s management principles….. A. Stressed the importance of people rather than techniques B. Are credited with developing the ‘Acceptance Theory of Management’ C. Is based on the Hawthorne studies D. None of these options is correct
Last Answer : Stressed the importance of people rather than techniques
Description : Hawthorne studies A. Recognizes that the appropriate management actions depend on the situation B. Studied the relationship of lighting levels to worker productivity. C. Involves the use of quantitative techniques to improve management decision making. D. None of these options is correct.
Description : The Management Science Approach . A. Recognizes that the appropriate management actions depend on the situation B. Studied the relationship of lighting levels to worker productivity. C. ... quantitative techniques to improve management decision making. D. None of these options is correct.
Last Answer : Involves the use of quantitative techniques to improve management decision making
Last Answer : Is credited with developing the ‘Acceptance Theory of Management’
Description : Parker Follett’s management principles….. A. Stressed the importance of people rather than techniques B. Are credited with developing the ‘Acceptance Theory of Management’ C. Is based on the Hawthorne studies D. None of these options is correct.
Description : Core Competencies are the skills and abilities by which Resources are deployed through a Firm's activities and processes to enable the Company to ----------- : A. Survive B. ... imitate or acquire C. Achieve Competitive Advantage in ways others cannot imitate D. Achieve superior position
Last Answer : Achieve Competitive Advantage in ways others cannot imitate
Description : Weed control aims to putting down weed infestation a). Already present b). a + future infestations c). b + introduction from the adjacent fields d). Combining the available techniques in the optimum level
Last Answer : a). Already present