Which one of the following statements about codes of ethics is NOT true?
A)They are formulized rules and standards that describe what a company expects of its
employees.
B)They must be detailed enough to take into account every possible situation.
C)They help marketers deal with marketing issues by prescribing or limiting certain
activities.
A)They are formulized rules and standards that describe what a company expects of its
employees.
B)They must be detailed enough to take into account every possible situation.
C)They help marketers deal with marketing issues by prescribing or limiting certain
activities.