Seagram Co., which markets alcoholic beverages, acquired MCA, which produces
movies and television shows and owns publishing houses, theme parks, and movie theatres.
What type of diversified growth does this acquisition represent?
A)Conglomerate diversification
B)Integrated diversification
C)Concentric diversification
D)Vertical diversification
E)Horizontal diversification
movies and television shows and owns publishing houses, theme parks, and movie theatres.
What type of diversified growth does this acquisition represent?
A)Conglomerate diversification
B)Integrated diversification
C)Concentric diversification
D)Vertical diversification
E)Horizontal diversification