The process of collecting information about the marketing environment is A)a market opportunity. B)a market resource. C)environmental scanning. D)a market requirement. E)development of the environment.

The process of collecting information about the marketing environment is
A)a market opportunity.
B)a market resource.
C)environmental scanning.
D)a market requirement.
E)development of the environment.
by

1 Answer

Answer :

C)environmental scanning.
by

Related questions

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Compaq Computers collects information about political, legal, regulatory, societal, VU Cafeteria economic, competitive and technological forces that may affect its marketing activities. This process is called: A)environmental scanning B)survey of environment C)marketing information analysis D)environmental analysis

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To effectively monitor changes in the marketing environment, marketers must engage in: A)use of the marketing concept B)environmental scanning and analysis C)information collection D)marketing research E)environmental management

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Compared with other phases of the new product development process, the largest number of new -product ideas are rejected during the __________ phase. A)idea generation B)concept testing C)business analysis D)screening E)test marketing

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As Kathy works on the prototype of a new action -orientated computer game module, she is engaging in which phase of the new product development process? A)idea generation B)commercialisation C)test marketing D)screening E)product development

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All of the following are social responsibility issues related to the environment, or green marketing, EXCEPT; A)water pollution. B)air pollution. C)conservation. D)land pollution. E)safety and health.

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