marketers generally view ____ as the minimum price a product can be sold for. -General Knowledge

marketers generally view ____ as the minimum price a product can be sold for. -General Knowledge
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Marketers generally view costs as the minimum price a product can be sold for.
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The marketers of Bic razor blades are using a strategy that includes large advertising expenditures and more price flexibility within the various types of blades offered. Based on this example, razor blades are probably in the __________ stage of the product life cycle. A)decline B)growth C)introduction D)maturity

Description : The marketers of Bic razor blades are using a strategy that includes large advertising expenditures and more price flexibility within the various types of blades offered. Based on this example, razor ... the __________ stage of the product life cycle. A)decline B)growth C)introduction D)maturity

Last Answer : D)maturity

The best case margin potential for a product with a top price of $30 and a minimum cost of goods sold of $15 is: a. $45. b. $2. c. $450. d. $.50. e. none of the above.

Description : The best case margin potential for a product with a top price of $30 and a minimum cost of goods sold of $15 is: a. $45. b. $2. c. $450. d. $.50. e. none of the above.

Last Answer : e. none of the above.

Provided that the minimum amount of sum so payable shall not be less than ____ of the value of such defective goods sold or services provided, as the case may be to such consumers. a) Rs 25000/- c) 10 % c) 5% d) None of these

Description : Provided that the minimum amount of sum so payable shall not be less than ____ of  the value of such defective goods sold or services provided, as the case may be to such  consumers. a) Rs 25000/- c) 10 % c) 5% d) None of these

Last Answer : c) 10 %

Marketers should view packaging as a major strategic tool, especially for 1. consumer convenience products 2. consumer shopping products 3. industrial products 4. specialty products 5. none of these

Description : Marketers should view packaging as a major strategic tool, especially for 1. consumer convenience products 2. consumer shopping products 3. industrial products 4. specialty products 5. none of these

Last Answer : consumer convenience products

Marketers should view packaging as a major strategic tool, especially for A)consumer convenience products. B)consumer shopping products. C)industrial products. D)specialty products.

Description : Marketers should view packaging as a major strategic tool, especially for A)consumer convenience products. B)consumer shopping products. C)industrial products. D)specialty products.

Last Answer : A)consumer convenience products.

Many marketers view political forces as: A)easily ignored B)easily influenced C)simple to recognise D)beyond their control

Description : Many marketers view political forces as: A)easily ignored B)easily influenced C)simple to recognise D)beyond their control

Last Answer : D)beyond their control

Marketers are in a better position to establish prices when: A)there is non -price competition. B)they know prices charged for competing brands. C)the main pricing objective is image building. D)they are using psychological pricing.

Description : Marketers are in a better position to establish prices when: A)there is non-price competition. B)they know prices charged for competing brands. C)the main pricing objective is image building. D)they are using psychological pricing.

Last Answer : B)they know prices charged for competing brands.

Suppose marketers at Renault need to determine the effects of an increase in the advertising budget on sales of the Clio. In setting up an experiment, the independent variable would be: A)sales B)price C)advertising expense D)production cost E)wholesale purchases

Description : Suppose marketers at Renault need to determine the effects of an increase in the advertising budget on sales of the Clio. In setting up an experiment, the independent variable would be: A)sales B)price C)advertising expense D)production cost E)wholesale purchases

Last Answer : C)advertising expense

Marketers at Premier Brands want to determine the effects of a price increase on sales of Gourmet Dinners. In setting up an experiment, the dependent variable would be: A)production costs B)price C)advertising costs D)sales E)wholesale purchases

Description : Marketers at Premier Brands want to determine the effects of a price increase on sales of Gourmet Dinners. In setting up an experiment, the dependent variable would be: A)production costs B)price C)advertising costs D)sales E)wholesale purchases

Last Answer : D)sales

MSP with respect to Agriculture refers to: a. Minimum Support Price b. Minimum Selling Price c. Moderate Selling Price d. Moderate Sold Price

Description : MSP with respect to Agriculture refers to: a. Minimum Support Price b. Minimum Selling Price c. Moderate Selling Price d. Moderate Sold Price

Last Answer : a. Minimum Support Price

Product -related ethical issues can arise when marketers A)do not provide consumers with enough information about how a product is priced. B)force intermediaries to behave in a specific manner. C)bribe salespeople to push one product over another. D)fail to disclose information to consumers about the risks associated with using a product. E)manufacture a product that is very similar to a competing product.

Description : Product -related ethical issues can arise when marketers A)do not provide consumers with enough information about how a product is priced. B)force intermediaries to behave in a specific manner. C) ... with using a product. E)manufacture a product that is very similar to a competing product.

Last Answer : D)fail to disclose information to consumers about the risks associated with using a produc

When marketers at The Honey Company tried to determine demand for their product, they found that at 50 pence, consumers wanted 2,000 jars; at £1.00, they wanted 6,000 jars; and at £1.50 they wanted 4,000 jars. What can the company conclude? A)Honey has a normal demand curve. B)It has an elastic product. C)It has an inelastic product. D)Honey is a prestige good.

Description : When marketers at The Honey Company tried to determine demand for their product, they found that at 50 pence, consumers wanted 2,000 jars; at £1.00, they wanted 6,000 jars; and at £1.50 they wanted 4, ... curve. B)It has an elastic product. C)It has an inelastic product. D)Honey is a prestige good.

Last Answer : D)Honey is a prestige good.

If marketers in an organisation set prices to recover research and development expenses and establish a premium quality image for its product, they have in mind which type of pricing objective? A)Survival B)Return on investment C)Market share D)Product quality E)Cash flow

Description : If marketers in an organisation set prices to recover research and development expenses and establish a premium quality image for its product, they have in mind which type of pricing objective? A)Survival B)Return on investment C)Market share D)Product quality E)Cash flow

Last Answer : D)Product quality

Marketers for the airline industry sometimes find it difficult to promote their product because unused aeroplane seats cannot be stored. This problem illustrates which one of the following unique features of services? A)Intangibility B)Inseparability C)Perishability D)Heterogeneity

Description : Marketers for the airline industry sometimes find it difficult to promote their product because unused aeroplane seats cannot be stored. This problem illustrates which one of the following unique features of services? A)Intangibility B)Inseparability C)Perishability D)Heterogeneity

Last Answer : C)Perishability

Marketers of a particular brand of ice cream have decided to delete their line of ice cream bars. They will do so by letting the product decline and not changing the current marketing strategy. This method of deletion is called: A)immediate drop B)phase-out C)runout

Description : Marketers of a particular brand of ice cream have decided to delete their line of ice cream bars. They will do so by letting the product decline and not changing the current marketing strategy. This method of deletion is called: A)immediate drop B)phase-out C)runout

Last Answer : B)phase-out

Marketers of Procter & Gamble products define markets on the basis of both volume usage of the product and annual family income. This is an example of which market segmentation approach? A)homogeneous B)multisegement C)variable D)benefit E)multivariable

Description : Marketers of Procter & Gamble products define markets on the basis of both volume usage of the product and annual family income. This is an example of which market segmentation approach? A)homogeneous B)multisegement C)variable D)benefit E)multivariable

Last Answer : E)multivariable

If marketers at Tate & Lyle considered that potential customers for sugar have similar product needs, the company would most likely use a ________ approach in defining its target market. A)total market B)differentiated C)concentrated D)heterogeneous

Description : If marketers at Tate & Lyle considered that potential customers for sugar have similar product needs, the company would most likely use a ________ approach in defining its target market. A)total market B)differentiated C)concentrated D)heterogeneous

Last Answer : A)total market

The labelled price of a product is Rs 750. If it is sold at a 20% discount, the dealer earns a 25% profit. What is the cost price? 1. Rs 550 2. Rs 450 3. Rs 435 4. Rs 480

Description : The labelled price of a product is Rs 750. If it is sold at a 20% discount, the dealer earns a 25% profit. What is the cost price? 1. Rs 550 2. Rs 450 3. Rs 435 4. Rs 480

Last Answer : 1. Rs 550

What’s the measure for product reliability? a. Return rates of products sold b. Customers’ happiness statements c. Expected time a product lasts d. Price e. All of the above

Description : What’s the measure for product reliability? a. Return rates of products sold b. Customers’ happiness statements c. Expected time a product lasts d. Price e. All of the above

Last Answer : c. Expected time a product lasts

A product is a price leader when: A)it is sold at the highest possible price. B)an increase in price leads to increased revenue C)it sometimes is sold at less than cost in the hope that sales of other products will increase. D)its price leads the industry and competitors follow with similar prices.

Description : A product is a price leader when: A)it is sold at the highest possible price. B)an increase in price leads to increased revenue C)it sometimes is sold at less than cost in the hope that sales of other products will increase. D)its price leads the industry and competitors follow with similar prices.

Last Answer : C)it sometimes is sold at less than cost in the hope that sales of other products will increase. D)its price leads the industry and competitors follow with similar prices.

The ratio of the cost price of product A to that of B is 5:7. product A was sold at a profit of 80% and product B was sold at a profit of 20%. If the total profit earned after selling both the (products A and B is Rs 296) what is the difference between the cost prices of product A and B?

Description : The ratio of the cost price of product A to that of B is 5:7. product A was sold at a profit of 80% and product B was sold at a profit of 20%. If the total profit earned after selling both the (products A and B is Rs 296) what is the difference between the cost prices of product A and B?

Last Answer : CP of product A= 5X CP of product B=7x Total price = (5x*0.8)+(7x*0.2) =296 4X+1.4X=296 5.4X=296 x=54.81=55(approx.) difference of the CP= 7x-5x=2x=2*55  = Rs. 110

An product is sold at a loss of 10%. Had it been sold for Rs. 9 more, there would have been a gain of 12 1/2% on it. The cost price of the product is

Description : An product is sold at a loss of 10%. Had it been sold for Rs. 9 more, there would have been a gain of 12 1/2% on it. The cost price of the product is

Last Answer : Let the cost price of the product = Rs. x S.P. at 10% loss = x×90/100= Rs. 9x/10 S.P. at 12 1/2 % gain x × (100+12 1/2)/100 = Rs. 225x/200 9x/10 + 9 = 225x/200 180x + 1800 = 225x x = Rs. 40

marketers define a ________ as any physical good, service, or idea that satisfies a want or need. -General Knowledge

Description : marketers define a ________ as any physical good, service, or idea that satisfies a want or need. -General Knowledge

Last Answer : Marketers define a product as any physical good, service, or idea that satisfies a want or need.

Marketers can enhance the consumer's ability to access knowledge structures by 1. Using loud music 2. Using colorful ads 3. Employing verbal framing 4. Repeating brand information 5. None of these

Description : Marketers can enhance the consumer's ability to access knowledge structures by 1. Using loud music 2. Using colorful ads 3. Employing verbal framing 4. Repeating brand information 5. None of these

Last Answer : Employing verbal framing

Personality characteristics, perception, motives, ability, knowledge and attitudes: A)operate independently of environmental influences B)can be measured accurately by marketers C)are psychological forces that may influence consumers'behaviour D)are external forces that affect consumers' behaviour

Description : Personality characteristics, perception, motives, ability, knowledge and attitudes: A)operate independently of environmental influences B)can be measured accurately by marketers C)are psychological ... that may influence consumers'behaviour D)are external forces that affect consumers' behaviour

Last Answer : C)are psychological forces that may influence consumers'behaviour

Marketing managers at General Motors are determining what proportion of the budget would be spent on magazine, television, and radio advertisements based on the cost and effectiveness of each. The schedule created by the marketers at GM is called: A)an advertising -allocation plan. B)a media plan. C)an arbitrary allocation plan. D)an objective -task plan.

Description : Marketing managers at General Motors are determining what proportion of the budget would be spent on magazine, television, and radio advertisements based on the cost and effectiveness of each. The schedule created by ... . B)a media plan. C)an arbitrary allocation plan. D)an objective -task plan.

Last Answer : B)a media plan

Is steel sheet material generally sold by the pound or square inch, and what are some prices?

Description : Is steel sheet material generally sold by the pound or square inch, and what are some prices?

Last Answer : Steel sheets are generally sold by the size instead of the weight of the peice. Depending on the thickness of the steel sheet the price may very well vary. An example a thinner steel sheet of 12 inch ... finding prices. For Example a 24x24 sheet of T-301 .016" thick stainless steel sells for 100$.

Who can answer this for me. A (n)____ is a type of nonfiction written from the first-person point of view.?

Description : Who can answer this for me. A (n)____ is a type of nonfiction written from the first-person point of view.?

Last Answer : Can somebody pls answers this I really need it for a quiz

The full form of SEM is ____ in the Digital Marketing point of view.  A. Search engine management  B. Search engine maker  C. Search engine marketing  D. All of the above

Description : The full form of SEM is ____ in the Digital Marketing point of view.  A. Search engine management  B. Search engine maker  C. Search engine marketing  D. All of the above

Last Answer : C. Search engine marketing

If there are any SaaS marketers, where do you guys gain information?

Description : If there are any SaaS marketers, where do you guys gain information?

Last Answer : Need Answer

What is the best landing page solutions for marketers?

Description : What is the best landing page solutions for marketers?

Last Answer : I run a successful online business and I use a platform that will get you up to 400% more from your digital ad spend, if you want to Increase your eCommerce sales, maximize your conversions or run ... this is the website for you - h ttps://instapage.grsm.io/kawhileonard2873 (Just remove spaces)

In selecting a target market for a bank's checking accounts the bank's marketers should consider the bank's strengths who would get the most value from those strengths and .?

Description : In selecting a target market for a bank's checking accounts the bank's marketers should consider the bank's strengths who would get the most value from those strengths and .?

Last Answer : the costs of reaching different segments. Apex

Where can I look for the best place in town with high quality and best education for marketers?

Description : Where can I look for the best place in town with high quality and best education for marketers?

Last Answer : The best thing to do to find the best place in your town that offers the best marketing education which will lead to a better salary would be to either access the schools in your town via the internet, or you could personally call each of them to find out all the details that they offer.

I am looking for advice on what software to use for affiliate marketers. I am not looking to build an affiliate network, so please no affiliate platform marketing software, but work as an affiliate marketer.?

Description : I am looking for advice on what software to use for affiliate marketers. I am not looking to build an affiliate network, so please no affiliate platform marketing software, but work as an affiliate marketer.?

Last Answer : Insane Marketer Wesley Virgin and Ariella have created an offer that is not only making affiliates wealthy but they are helping 100s of millions of NEWBIES earn money online. 2u.pw/windL

E-marketers working in emerging economics should know and understand _____. a) How many credit cards are in circulation b) Consumer attitude towards credit card purchase c) All of the above d) None of the above

Description : E-marketers working in emerging economics should know and understand _____. a) How many credit cards are in circulation b) Consumer attitude towards credit card purchase c) All of the above d) None of the above

Last Answer : c) All of the above

Meaning of E-marketing refers to a) The increase in sales of mobile phones induces marketers in seeing mobile communication as the future scenario for marketing activities. b) Buying and selling on the spot. c) This is a marketing system occurring between two parties d) None of the Above.

Description : Meaning of E-marketing refers to a) The increase in sales of mobile phones induces marketers in seeing mobile communication as the future scenario for marketing activities. b) Buying and selling on the spot. c) This is a marketing system occurring between two parties d) None of the Above.

Last Answer : a) The increase in sales of mobile phones induces marketers in seeing mobile communication as the future scenario for marketing activities.

When more information is needed about the problem and the tentative hypothesis needs to be made3 more specific, marketers usually conduct ____research : 1. descriptive studies 2. casual investigations 3. exploratory studies 4. statistical studies 5. syndicated research

Description : When more information is needed about the problem and the tentative hypothesis needs to be made3 more specific, marketers usually conduct ____research : 1. descriptive studies 2. casual investigations 3. exploratory studies 4. statistical studies 5. syndicated research

Last Answer : exploratory studies

In terms of consumer demand and spending behaviour, marketers are most interested in 1. wealth 2. consumer credit 3. disposable income 4. pretax income 5. high incomes

Description : In terms of consumer demand and spending behaviour, marketers are most interested in 1. wealth 2. consumer credit 3. disposable income 4. pretax income 5. high incomes

Last Answer : disposable income

Why are marketers interested in the level of disposable income ? 1. it accurately represents future buying power 2. it increases current buying power 3. it is what is left after taxes to buy luxuries with 4. it is a ready source of buying power 5. it is essential for forecasting future business trends

Description : Why are marketers interested in the level of disposable income ? 1. it accurately represents future buying power 2. it increases current buying power 3. it is what is left after taxes to buy ... . it is a ready source of buying power 5. it is essential for forecasting future business trends

Last Answer : it is a ready source of buying power

To effectively monitor changes in the marketing environment, marketers must engage in : 1. use of the marketing concept 2. environmental scanning and analysis 3. Information collection 4. Marketing research 5. Environmental Management

Description : To effectively monitor changes in the marketing environment, marketers must engage in : 1. use of the marketing concept 2. environmental scanning and analysis 3. Information collection 4. Marketing research 5. Environmental Management

Last Answer : environmental scanning and analysis

Which of the following is not an issue that marketers need to consider when using digital resources for marketing activities? 1. Jurisdiction 2. Disclosure 3. Ownership 4. Permissions

Description : Which of the following is not an issue that marketers need to consider when using digital resources for marketing activities? 1. Jurisdiction 2. Disclosure 3. Ownership 4. Permissions

Last Answer : Disclosure

Which of the following is true? A. You can leverage paid advertising to put your best content in front of the right target audience. B. Before creating more social media platforms, B2C content marketers should make sure that they're using Facebook, YouTube, and Twitter as effectively as possible. C. To make your social media content an effective B2C marketing tactic, you should understand the unique characteristics of each social platform you consider working with. D. All of the above

Description : Which of the following is true? A. You can leverage paid advertising to put your best content in front of the right target audience. B. Before creating more social media platforms, B2C ... the unique characteristics of each social platform you consider working with. D. All of the above

Last Answer : D. All of the above

What are the goals that marketers should strive for in email marketing? A. Spend less time on email marketing. B. Increase spam rates. C. Decrease deliverability rates D. Increase open rates and click rates

Description : What are the goals that marketers should strive for in email marketing? A. Spend less time on email marketing. B. Increase spam rates. C. Decrease deliverability rates D. Increase open rates and click rates

Last Answer : D. Increase open rates and click rates

What are the goals that marketers should strive for in email marketing? A. Spend less time on email marketing. B. Increase open rates and click rates. C. Increase spam rates. D. Decrease deliverability rates

Description : What are the goals that marketers should strive for in email marketing? A. Spend less time on email marketing. B. Increase open rates and click rates. C. Increase spam rates. D. Decrease deliverability rates

Last Answer : B. Increase open rates and click rates

what technique is used by legitimate marketers to customize offerings for specific customers? A. personalization B. spamming C. spoofing D. None of the above

Description : what technique is used by legitimate marketers to customize offerings for specific customers? A. personalization B. spamming C. spoofing D. None of the above

Last Answer : A. personalization

Which one of these statements is correct? A. There is a slow decline in digital budgets with an average reduction of 10% in digital marketing budget. B. 98% of marketers affirm that offline and online marketing are merging C. Online marketing professionals are paid 50% less than marketing professionals. D. Around 25% of the global population is now on the Internet.

Description : Which one of these statements is correct? A. There is a slow decline in digital budgets with an average reduction of 10% in digital marketing budget. B. 98% of marketers affirm that offline ... 50% less than marketing professionals. D. Around 25% of the global population is now on the Internet.

Last Answer : B. 98% of marketers affirm that offline and online marketing are merging

Marketing that moves away from a transaction-based effort to a conversation (i.e. two-way dialogue) and can be described as a situation or mechanism through which marketers and a customer (e.g. stakeholders) interact usually in real-time is known as: A. Direct Marketing B. Eectronic marketing C. Interactive Marketing D. Indirect Marketing

Description : Marketing that moves away from a transaction-based effort to a conversation (i.e. two-way dialogue) and can be described as a situation or mechanism through which marketers and a customer (e ... known as: A. Direct Marketing B. Eectronic marketing C. Interactive Marketing D. Indirect Marketing

Last Answer : C. Interactive Marketing

Which of the following is NOT an issue that marketers need to consider when using digital resources for marketing activities?  Jurisdiction.  Disclosure.  Ownership  Permissions

Description : Which of the following is NOT an issue that marketers need to consider when using digital  resources for marketing activities?   Jurisdiction.   Disclosure.   Ownership   Permissions 

Last Answer :  Disclosure.

Marketing that moves away from a transaction-based effort to a conversation (i.e. two-way dialogue) and can be described as a situation or mechanism through which marketers and a customer (e.g. stakeholders) interact usually in real-time is known as: *  Direct Marketing  Electronic marketing  Interactive Marketing  Indirect Marketing

Description : Marketing that moves away from a transaction-based effort to a conversation (i.e. two-way dialogue) and can be described as a situation or mechanism through which marketers and a customer ... is known as: *  Direct Marketing  Electronic marketing  Interactive Marketing  Indirect Marketing

Last Answer :  Interactive Marketing

Which one of these statements is correct? A. There is a slow decline in digital budgets with an average reduction of 10% in digital marketing budget. B. 98% of marketers affirm that offline and online marketing are merging C. Online marketing professionals are paid 50% less than marketing professionals. D. Around 25% of the global population is now on the Internet

Description : Which one of these statements is correct? A. There is a slow decline in digital budgets with an average reduction of 10% in digital marketing budget. B. 98% of marketers affirm that offline ... 50% less than marketing professionals. D. Around 25% of the global population is now on the Internet

Last Answer : B. 98% of marketers affirm that offline and online marketing are merging