According to the price/quality strategy matrix, when a
company overprices its product in relation to its
quality it is considered to be using which type of
strategy ?
1. Good-value strategy
2. Premium strategy
3. Overcharging strategy
4. Snob strategy
5. none of these
company overprices its product in relation to its
quality it is considered to be using which type of
strategy ?
1. Good-value strategy
2. Premium strategy
3. Overcharging strategy
4. Snob strategy
5. none of these