In market skimming pricing strategy 1. Initially price is lower and then it is increased 2. Initial price is high and is maintained high 3. Initial price is low and is maintained low 4. Initial price is higher and then it is reduced 5. None of these

In market skimming pricing strategy
1. Initially price is lower and then it is increased
2. Initial price is high and is maintained high
3. Initial price is low and is maintained low
4. Initial price is higher and then it is reduced
5. None of these
by

1 Answer

Answer :

Initial price is higher and then it is reduced
by

Related questions

When Sharp first introduced its line of reverse notation calculators, it set the price quite high; it has lowered the price as competitors have entered the market. The pricing strategy used by Sharp is called: A)customary pricing. B)penetration pricing. C)price skimming. D)prestige pricing.

Description : When Sharp first introduced its line of reverse notation calculators, it set the price quite high; it has lowered the price as competitors have entered the market. The pricing strategy used by Sharp is called: A)customary pricing. B)penetration pricing. C)price skimming. D)prestige pricing.

Last Answer : C)price skimming.

The technique of charging high price and high profits at the initial stage of marketing the product is called a) Skimming pricing b) Penetration pricing c) Mark-up pricing d) “What the traffic can bear” pricing

Description : The technique of charging high price and high profits at the initial stage of marketing the product is called a) Skimming pricing b) Penetration pricing c) Mark-up pricing d) “What the traffic can bear” pricing

Last Answer : a) Skimming pricing

Management at Algo Electronics is having difficulty in raising the introductory price on system components to cover its increased costs. Apparently, Algo used a ________ pricing policy in pricing these components. A)odd-even B)skimming C)penetration D)psychological

Description : Management at Algo Electronics is having difficulty in raising the introductory price on system components to cover its increased costs. Apparently, Algo used a ________ pricing policy in pricing these components. A)odd-even B)skimming C)penetration D)psychological

Last Answer : C)penetration

To maximize market share, a firm may use _____________ pricing, which is based on the theory that as sales volume increases, unit costs will decrease. A. Market-penetration B. Market-skimming C. Value pricing D. Demand pricing E. Price bands

Description : To maximize market share, a firm may use _____________ pricing, which is based on the theory that as sales volume increases, unit costs will decrease. A. Market-penetration B. Market-skimming C. Value pricing D. Demand pricing E. Price bands

Last Answer : A. Market-penetration

The pricing method in which the selling price of the product is fixed by adding a margins to the cost price is called a) “All the traffic will Bear pricing” b) Skimming Price c) Penetration pricing d) Mark-Up pricing

Description : The pricing method in which the selling price of the product is fixed by adding a margins to the cost price is called a) “All the traffic will Bear pricing” b) Skimming Price c) Penetration pricing d) Mark-Up pricing

Last Answer : d) Mark-Up pricing

Which of the following pricing methods is used most often by retailers? A)Markup pricing B)Price discrimination C)Price differentiation D)Return on investment E)Price skimming

Description : Which of the following pricing methods is used most often by retailers? A)Markup pricing B)Price discrimination C)Price differentiation D)Return on investment E)Price skimming

Last Answer : A)Markup pricing

Which of the following would be used in setting the price of a new product if considerable competition is expected? A)Psychological pricing B)Penetration pricing C)Odd -even pricing D)Price skimming

Description : Which of the following would be used in setting the price of a new product if considerable competition is expected? A)Psychological pricing B)Penetration pricing C)Odd -even pricing D)Price skimming

Last Answer : B)Penetration pricing

The policy that assumes that demand is relatively inelastic over certain price ranges is called A)price lining. B)odd -even pricing. C)price skimming. D)prestige pricing. E)customary pricing.

Description : The policy that assumes that demand is relatively inelastic over certain price ranges is called A)price lining. B)odd-even pricing. C)price skimming. D)prestige pricing. E)customary pricing.

Last Answer : A)price lining.

At equilibrium the concentration of water in vapour phase (C* ) in kg/m3 of air space and the amount of water (m) adsorbed per kg of dry silica gel are related by, C* = 0.0667m. To maintain dry conditions in a room of air space 100m3 containing 2.2 kg of water vapour initially, 10 kg of dry silica gel is kept in the room. The fraction of initial water remaining in the air space after a long time (during which the temperature is maintained constant) is (A) 0.0 (B) 0.2 (C) 0.4 (D) 1.0

Description : At equilibrium the concentration of water in vapour phase (C* ) in kg/m3 of air space and the amount of water (m) adsorbed per kg of dry silica gel are related by, C* = 0.0667m. To maintain dry conditions in a room ... which the temperature is maintained constant) is (A) 0.0 (B) 0.2 (C) 0.4 (D) 1.0

Last Answer : (C) 0.4

pricing strategy aimed at paying current or past due bills is 1. Survival pricing 2. Brand pricing 3. Status quo pricing 4. Due bill pricing 5. None of these

Description : pricing strategy aimed at paying current or past due bills is 1. Survival pricing 2. Brand pricing 3. Status quo pricing 4. Due bill pricing 5. None of these

Last Answer : Survival pricing

The pricing strategy in which prices are set lower to actual price to trigger short term sales is classified as A. promotional pricing B. short term pricing C. quick pricing D. cyclical pricing

Description : The pricing strategy in which prices are set lower to actual price to trigger short term sales is classified as A. promotional pricing B. short term pricing C. quick pricing D. cyclical pricing

Last Answer : A. promotional pricing

Which pricing strategy involves a company fixing a low price that high -cost competitors cannot match? A)Penetration pricing B)Cost -orientated pricing C)Psychological pricing D)Experience curve pricing

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Last Answer : A)Penetration pricin

Define skimming pricing?

Description : Define skimming pricing?

Last Answer : Ans: A product pricing strategy by which a firm charges the highest initial price that customers will pay. As the demand of the first customers is satisfied, the firm lowers the price to ... name from skimming successive layers of "cream," or customer segments, as prices are lowered over time

In market-penetration pricing, the company’s objective is to ________, believing that higher sales volume will lead to lower unit costs and higher long-run profits. A. Block competitive launches B. Maximize their market share C. Minimize their market share D. Maximize volume E. None of the above

Description : In market-penetration pricing, the company's objective is to ________, believing that higher sales volume will lead to lower unit costs and higher long-run profits. A. Block competitive launches B. ... their market share C. Minimize their market share D. Maximize volume E. None of the above

Last Answer : B. Maximize their market share

If the cost price of shoes doubles, then the loss gets tripled of what it was initially. The initial loss % was ?

Description : If the cost price of shoes doubles, then the loss gets tripled of what it was initially. The initial loss % was ?

Last Answer : Let the cost price be y and selling price be z.  Loss = y-z  When the cost price doubles, the loss gets tripled.  So it becomes like this, 2y – z = 3(y-z)  y=2z  Loss % = (2z-z/2z*100) = 50 %

Temporarily pricing below the list price in order to increase short 'run sales is known as _______ ? 1. Promotional pricing 2. Segmentation pricing 3. Bundle pricing 4. Product line pricing 5. None of these

Description : Temporarily pricing below the list price in order to increase short 'run sales is known as _______ ? 1. Promotional pricing 2. Segmentation pricing 3. Bundle pricing 4. Product line pricing 5. None of these

Last Answer : Promotional pricing

To gain market share Lada entered car markets with a comparatively low price. One of the negative side effects of taking this pricing position is A)a negative impact on consumers' perceptions of quality. B)competitors can match the price. C)a high return on investment levels affecting tax balances owed. D)poor survival chances in the market.

Description : To gain market share Lada entered car markets with a comparatively low price. One of the negative side effects of taking this pricing position is A)a negative impact on consumers' perceptions of ... high return on investment levels affecting tax balances owed. D)poor survival chances in the market.

Last Answer : A)a negative impact on consumers' perceptions of quality.

Burning of Gasoline initially requires heat before it burns spontaneously. Which of the following does not give a good explanation of this phenomenon?  a. the initial heat rises the enthalpy of the reactant  b. the initial heat lowers the activation of energy of the reactants  c. the enthalpy of reactants is lower than the enthalpy of products.  d. The enthalpy of the product is lower than the enthalpy of the reactant

Description : Burning of Gasoline initially requires heat before it burns spontaneously. Which of the following does not give a good explanation of this phenomenon?  a. the initial heat rises the enthalpy of the reactant ... of products.  d. The enthalpy of the product is lower than the enthalpy of the reactant

Last Answer : the enthalpy of reactants is lower than the enthalpy of products.

There were 32 boys in a hostel. If the number of boys be increased by 15, then the expenditure on food increases by Rs. 43 per day while the average of expenditure of boys is reduced by Rs. 2. What was the initial expenditure on food per day? A) Rs.108.2 B) Rs.125.6 C) Rs.135.8 D) Rs.144.5

Description : There were 32 boys in a hostel. If the number of boys be increased by 15, then the expenditure on food increases by Rs. 43 per day while the average of expenditure of boys is reduced by Rs. 2. What was the initial expenditure on food per day? A) Rs.108.2 B) Rs.125.6 C) Rs.135.8 D) Rs.144.5

Last Answer : Answer: A)  Let initial expense of 32 boys = Rs. x average expense of 32 boys = x/32 average expense of 47 boys = (x + 43)/ 47 then, (x/32) - ((x+43)/47) = 2  x= Rs.108.28

Which of the following statements is true of Insured Asset Allocation? A. It is aimed at benefiting from short-term under pricing and over pricing of assets. B. In this strategy the risk tolerance of the investor are ignored. C. In this strategy long-term predictions regarding the capital markets are used. D. In this strategy the asset mix is held constant. E. It is a strategy aimed at achieving the objectives of the investor without depending on market timing.

Description : Which of the following statements is true of Insured Asset Allocation? A. It is aimed at benefiting from short-term under pricing and over pricing of assets. B. In this strategy the risk ... . It is a strategy aimed at achieving the objectives of the investor without depending on market timing

Last Answer : E. It is a strategy aimed at achieving the objectives of the investor without depending on market timing.

Mr. Singh has decided to expand his store hours and offer discounted pricing on his existing line of pet supplies. Which strategy is he considering? A. Market penetration B. Diversification C. Product development D. Promotions

Description : Mr. Singh has decided to expand his store hours and offer discounted pricing on his existing line of pet supplies. Which strategy is he considering? A. Market penetration B. Diversification C. Product development D. Promotions

Last Answer : Market penetration

Mr. Singh has decided to expand his store hours and offer discounted pricing on his existing line of pet supplies. Which strategy is he considering? A. Market penetration B. Diversification C. Product development D. Promotions

Description : Mr. Singh has decided to expand his store hours and offer discounted pricing on his existing line of pet supplies. Which strategy is he considering? A. Market penetration B. Diversification C. Product development D. Promotions

Last Answer : Market penetration

The following describe the strategy of Differentiation with Product Lifecycle Focus, except: a. develops an R&D competency to keep designs fresh and exciting. b. concentrates on the High End, Traditional and Low End segments. c. prices are below average. d. products maintains pace with the market. e. capacity is expanded as demand is increased.

Description : The following describe the strategy of Differentiation with Product Lifecycle Focus, except: a. develops an R&D competency to keep designs fresh and exciting. b. concentrates on the High End, Traditional ... . products maintains pace with the market. e. capacity is expanded as demand is increased.

Last Answer : c. prices are below average.

The strategy of identifying an attractive market segment and serving it in a way that differentiates the retailer from others in consumers' minds is termed : 1. product positioning 2. niche retailing 3. retail positioning 4. merchandise policy 5. none of these

Description : The strategy of identifying an attractive market segment and serving it in a way that differentiates the retailer from others in consumers' minds is termed : 1. product positioning 2. niche retailing 3. retail positioning 4. merchandise policy 5. none of these

Last Answer : retail positioning

A channel strategy that limits availability of products to a few carefully selected outlets in a given market area is called ______________ 1. Selective channel 2. Intensive channel 3. Both 1 & 2 4. Neither 1 nor 2 5. None of these

Description : A channel strategy that limits availability of products to a few carefully selected outlets in a given market area is called ______________ 1. Selective channel 2. Intensive channel 3. Both 1 & 2 4. Neither 1 nor 2 5. None of these

Last Answer : Selective channel

The type of competitive structure that exists when a firm with many potential competitors attempts to develop a differential marketing strategy to establish its own market share is 1. mixed competition 2. oligopoly 3. monopolistic competition 4. perfect competition 5. none of these

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The two components of a marketing strategy are 1. Marketing objectives and promotion 2. Marketing mix and marketing objectives 3. Target market and marketing mix 4. Target markets and promotions 5. None of these

Description : The two components of a marketing strategy are 1. Marketing objectives and promotion 2. Marketing mix and marketing objectives 3. Target market and marketing mix 4. Target markets and promotions 5. None of these

Last Answer : Target market and marketing mix

Most specifically, marketing strategy : 1. Is concerned with key dicissions requried to reach an objective 2. Encompasses selecting and analysing a target market and creating and maintaining an appropriate marketing mix 3. expands geographic boundaries of markets to serve larger geographic areas 4. Involves determining the direction and objectives of marketing management 5. None of these

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Last Answer : Encompasses selecting and analysing a target market and creating and maintaining an appropriate marketing mix

Market Segmentation helps in _____________ 1. Identifying the target group 2. Focused marketing 3. A strategy of DSAs 4. All of these 5. None of these

Description : Market Segmentation helps in _____________ 1. Identifying the target group 2. Focused marketing 3. A strategy of DSAs 4. All of these 5. None of these

Last Answer : All of these

An ideal gas is maintained at constant temperature. If the pressure on the gas is doubled, the volume is  a. increased fourfold  b. doubled  c. reduced by half  d. decreased by a quarter

Description : An ideal gas is maintained at constant temperature. If the pressure on the gas is doubled, the volume is  a. increased fourfold  b. doubled  c. reduced by half  d. decreased by a quarter

Last Answer : reduced by half

What is true of DOTS strategy for treatment of tuberculosis: A. It consists of an initial intensive phase and a later continuation phase B. The dose of antitubercular drugs is reduced after clinical response occurs C. The patient himself is made responsible for administering antitubercular drugs D. All of the above are correct

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Last Answer : A. It consists of an initial intensive phase and a later continuation phase

The strategy of applying different price vleves for different customers or situation is known as ______. a) Dynamic pricing b) Online bidding c) Direct marketing d) Agent e-business model

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To attract customers into stores, Spar advertises its milk at less than cost, hoping that customers will purchase other groceries as well. This pricing strategy is called A)price lining. B)special-event pricing. C)experience curve pricing. D)superficial discounting. E)price leader pricing.

Description : To attract customers into stores, Spar advertises its milk at less than cost, hoping that customers will purchase other groceries as well. This pricing strategy is called A)price lining. B)special-event pricing. C)experience curve pricing. D)superficial discounting. E)price leader pricing.

Last Answer : E)price leader pricing.

When the new developed product concept is tested, the next immediate step is to A. develop market strategy B. develop a testing technique C. develop intermediaries D. develop logistic network

Description : When the new developed product concept is tested, the next immediate step is to A. develop market strategy B. develop a testing technique C. develop intermediaries D. develop logistic network

Last Answer : A. develop market strategy

When the new developed product concept is tested, the next immediate step is to A.market strategy B.a testing technique C.intermediaries E.logistic network Answer : A

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Last Answer : A.market strategy

The Strategy used to charge different prices for the same product is called 1. Price discrimination 2. Price Revision 3. Tariffs 4. Restrictions 5. None of these

Description : The Strategy used to charge different prices for the same product is called 1. Price discrimination 2. Price Revision 3. Tariffs 4. Restrictions 5. None of these

Last Answer : Price discrimination

The Strategy used to charge different prices for the same product is called 1. Price discrimination 2. Price Revision 3. Tariffs 4. Restrictions 5. None of these

Description : The Strategy used to charge different prices for the same product is called 1. Price discrimination 2. Price Revision 3. Tariffs 4. Restrictions 5. None of these

Last Answer : Price discrimination

According to the price/quality strategy matrix, when a company overprices its product in relation to its quality it is considered to be using which type of strategy ? 1. Good-value strategy 2. Premium strategy 3. Overcharging strategy 4. Snob strategy 5. none of these

Description : According to the price/quality strategy matrix, when a company overprices its product in relation to its quality it is considered to be using which type of strategy ? 1. Good-value strategy 2. Premium strategy 3. Overcharging strategy 4. Snob strategy 5. none of these

Last Answer : Overcharging strategy

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Last Answer : C. All subjects with BP higher than 140/90 mmHg should be put on antihypertensive medication immediately

Dropping an unprofitable product immediately is the best strategy when 1. All advertising and promotional efforts have been exhausted 2. Losses are too great to prolong the product's life 3. The product's performance cannot be improved 4. There is low compatibility with the firm's business strategies 5. None of these

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Last Answer : Losses are too great to prolong the product's life

By buying in large quantities and delivering to customers in smaller lots, a wholesaler may perform all of the following physical distributi9on activities except 1. inventory planning 2. transportation 3. materials handling 4. unit pricing 5. communication

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Last Answer : unit pricing

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Last Answer : Consumer tastes

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Last Answer : Manufacturer

Aggressive pricing is typical during the ________ stage of the product life cycle. 1. decline 2. growth 3. introduction 4. plateau 5. stabilization

Description : Aggressive pricing is typical during the ________ stage of the product life cycle. 1. decline 2. growth 3. introduction 4. plateau 5. stabilization

Last Answer : growth

__________ includes practices such as overstating the product's features or performance, luring the cutomer to the store for a bargain that is out of stock, or running rigged contests. 1. Deceptive promotion 2. Deceptive packaging 3. Deceptive pricing 4. Deceptive cost structure 5. none of these

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Last Answer : Deceptive promotion

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Which of these is not an example of offline integration with mobile? 1. Missed call marketing 2. Real time pricing 3. Instant return 4. Hotspot marketing-Bluetooth/Wi-Fi

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Last Answer : Instant return