. What are the key ways in which you can reach your audience? 1. Own media 2. Paid media 3. Earned media 4. All of the above

. What are the key ways in which you can reach your audience? 1. Own media 2. Paid media
3. Earned media 4. All of the above
by

1 Answer

Answer :

All of the above
by

Related questions

Which of the following is true? A. You can leverage paid advertising to put your best content in front of the right target audience. B. Before creating more social media platforms, B2C content marketers should make sure that they're using Facebook, YouTube, and Twitter as effectively as possible. C. To make your social media content an effective B2C marketing tactic, you should understand the unique characteristics of each social platform you consider working with. D. All of the above

Description : Which of the following is true? A. You can leverage paid advertising to put your best content in front of the right target audience. B. Before creating more social media platforms, B2C ... the unique characteristics of each social platform you consider working with. D. All of the above

Last Answer : D. All of the above

Which of the following doesn't define the correct roles and responsibilities of content marketing strategy? a. A strategy that tries to appeal and recall its target audience. b. A marketing strategy approach. c. Yet another name of social media marketing. d. A technique more focused on creating and distributing valuable as well as relevant content to its users/audiences.

Description : Which of the following doesn't define the correct roles and responsibilities of content marketing strategy? a. A strategy that tries to appeal and recall its target audience. b. A ... more focused on creating and distributing valuable as well as relevant content to its users/audiences.

Last Answer : c. Yet another name of social media marketing.

Content marketing is NOT? A. A strategic marketing approach. B. Just another name for social media marketing. C. Focused on creating and distributing valuable, relevant, and consistent content. D. Able to attract and retain a clearly defined audience

Description : Content marketing is NOT? A. A strategic marketing approach. B. Just another name for social media marketing. C. Focused on creating and distributing valuable, relevant, and consistent content. D. Able to attract and retain a clearly defined audience

Last Answer : B. Just another name for social media marketing

You understand that segmentation in email marketing is important. Which one of the following is a key benefit of segmentation? Exhibit: Mark one answer: It allows you to communicate directly with only those subscribers you are interested in. It allows you to integrate your online marketing campaign with your email marketing campaign. It allows you to cross-sell to a range of different target groups. It allows you to personalize your message based on specific target audience characteristics

Description : You understand that segmentation in email marketing is important. Which one of the following is a key benefit of segmentation? Exhibit: Mark one answer: It allows you to communicate ... target groups. It allows you to personalize your message based on specific target audience characteristics

Last Answer : It allows you to personalize your message based on specific target audience characteristics

A longer decision-making process than for many consumer products is a key difference between B2C and B2B marketing which is reflected in web design through ______. *  content referencing the needs of companies of different sizes  questions on a form inquiring about the status of the business in the purchase decision process  different feature stories appealing to different members of the audience  different navigation options appealing to different members of the audience

Description : A longer decision-making process than for many consumer products is a key difference between B2C and B2B marketing which is reflected in web design through ______. *  content ... different members of the audience  different navigation options appealing to different members of the audience

Last Answer :  questions on a form inquiring about the status of the business in the purchase decision process

Delivering different messages to members of a business decision-making unit is a key difference between B2C and B2B marketing which is reflected in web design through ______. *  different feature stories appealing to different members of the audience  content referencing the needs of companies of different sizes  different navigation options appealing to different members of the audience  questions on a form inquiring about the status of the business in the purchase decision process

Description : Delivering different messages to members of a business decision-making unit is a key difference between B2C and B2B marketing which is reflected in web design through ______. *  different feature ... questions on a form inquiring about the status of the business in the purchase decision process

Last Answer :  different navigation options appealing to different members of the audience

A longer decision-making process than for many consumer products is a key difference between B2C and B2B marketing which is reflected in web design through ______. A. content referencing the needs of companies of different sizes B. questions on a form inquiring about the status of the business in the purchase decision processC. different feature stories appealing to different members of the audience D. different navigation options appealing to different members of the audience E. None of the above. Ans: B

Description : A longer decision-making process than for many consumer products is a key difference between B2C and B2B marketing which is reflected in web design through ______. A. content referencing the needs of ... options appealing to different members of the audience E. None of the above. Ans: B

Last Answer : B. questions on a form inquiring about the status of the business in the purchase decision process

Delivering different messages to members of a business decisionmaking unit is a key difference between B2C and B2B marketing which is reflected in web design through ______. A. different feature stories appealing to different members of the audience B. content referencing the needs of companies of different sizes C. different navigation options appealing to different members of the audience D. questions on a form inquiring about the status of the business in the purchase decision process E. None of the above. Ans: C

Description : Delivering different messages to members of a business decisionmaking unit is a key difference between B2C and B2B marketing which is reflected in web design through ______. A. different feature stories appealing to ... the business in the purchase decision process E. None of the above. Ans: C

Last Answer : C. different navigation options appealing to different members of the audience

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Most specifically, marketing strategy : 1. Is concerned with key dicissions requried to reach an objective 2. Encompasses selecting and analysing a target market and creating and maintaining an appropriate marketing mix 3. expands geographic boundaries of markets to serve larger geographic areas 4. Involves determining the direction and objectives of marketing management 5. None of these

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Last Answer : Encompasses selecting and analysing a target market and creating and maintaining an appropriate marketing mix

Fees paid by advertisers to online company that refer qualified potential customers or provide consumer information where the consumer opts in to being contacted by a marketer. This is referred to as: 1. Lead generation 2. Search 3. Rich media 4. Social media marketing

Description : Fees paid by advertisers to online company that refer qualified potential customers or provide consumer information where the consumer opts in to being contacted by a marketer. This is referred to as: 1. Lead generation 2. Search 3. Rich media 4. Social media marketing

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Last Answer : C. Build their professional brand and then position themselves as subject matter experts in their field to build credibility

What are the key considerations for people in sales while they use social media for selling (Social Selling)? A. Check if their clients are on social media and then connect with them on the relevant social networks B. Avoid using social media to sell C. Build their professional brand and then position themselves as subject matter experts in their field to build credibility D. Connect with their clients and prospects on LinkedIn and then start liking/commenting/sharing their posts

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What are some innovative ways to conduct marketing social media?

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Last Answer : like this?

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Last Answer : b. Making insignificant incremental changes over time to check which one possesses the best results

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Last Answer : C. Look at the report Audience/Mobile/Overview

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Is content marketing the technique of creating and distributing valuable and relevant content to attract, acquire and engage a clearly defined target audience – with the objective of driving profitable customer action.  True  FALSE

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What are the demographics on the basis of which you can target your audience in digital marketing?  Age  Gender  Education  All of the above

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Last Answer :  Neither of A & B

Which of the following is true ?  Digital marketing limits an organisation in targeting its niche audience  Digital marketing is a costly affair  You can not exactly measure result of your digital marketing efforts  Digital marketing is non-interactive

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Last Answer :  Digital marketing is non-interactive

Digital marketing aims to  Identify customer needs  Targeting niche audience  Both A & B  Neither of A & B

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Description : It is less expensive for a firm to keep an existing customer than to find a new one. This is one reason why a firm's own personnel play a key role in delivering and maintaining customer satisfaction. Personnel ... product. 1. core 2. actual 3. augmented 4. all the above 5. none of the above

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Recently, We analyzed thousands of apps to flesh out key-trend. Which trend did we not see? 1. People spend more time with apps if they own a large screen mobile device 2. Overall time in app has increased over the last year 3. Smartphone users spend more time with apps than tablet users 4. Users who find your app organically and users who come from and perform the same once In-app

Description : Recently, We analyzed thousands of apps to flesh out key-trend. Which trend did we not see? 1. People spend more time with apps if they own a large screen mobile device 2. Overall time in app ... 4. Users who find your app organically and users who come from and perform the same once In-app

Last Answer : Smartphone users spend more time with apps than tablet users

Recently, we analyzed thousands of apps to flesh out key trends. Which trend did we NOT see? A. People spend more time with apps if they own a large screen mobile device B. Overall time in app has increased over the last year C. Smartphone users spend more time with apps than tablet users D. Users who find your app organically and users who come from ads perform the same once in-app

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I'm trying to sell an appartment in Athens Greece and I want to reach a wider audience. What are the most popular clasified ad sites in your country?

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Do you know of any free websites that reach a large audience and allow advertising?

Description : Do you know of any free websites that reach a large audience and allow advertising?

Last Answer : You might try http://www.reddit.com/r/somethingimade/ if you are actually making the jewelry.

Which of the following are the benefits of E-marketing? i) Speed ii) Reach and Penetration iii) Ease and Efficiency iv) Low Cost v) Targeted audience A) i, ii, iii and iv only B) ii, iii, iv and v only C) i, iii, iv and v only D) All i, ii, iii, iv and v

Description : Which of the following are the benefits of E-marketing? i) Speed ii) Reach and Penetration iii) Ease and Efficiency iv) Low Cost v) Targeted audience A) i, ii, iii and iv only B) ii, iii, iv and v only C) i, iii, iv and v only D) All i, ii, iii, iv and v

Last Answer : D) All i, ii, iii, iv and v

Robert is a marketer for a global consumer products company. He is working on the promotional campaign designed to reach a target audience in a new international market. Robert is working hard to make sure that the promotional campaign is clearly understood by the nation's consumers and doesn't offend anyone. Which of the factors in the external environment is he being influenced by? A. Socio-cultural environment B. Competitive environment C. Economic environment D. Legal environment

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Last Answer : A. Socio-cultural environment

…… include general performance indicators such as traffic, leads, and reach as well as channel-based indicators. 1. PPC 2. ROI 3. KPls 4. CPC

Description : …… include general performance indicators such as traffic, leads, and reach as well as channel-based indicators. 1. PPC 2. ROI 3. KPls 4. CPC

Last Answer : KPls

Which of the following option will correctly give the success rate of the latest Facebook post? a. Click-through and pageviews b. Impressions and click-through c. Likes and Impressions d. Reach and engagement

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Last Answer : d. Reach and engagement

1-Which digital marketing tactic commonly makes use of the 'takeover' ad format in order to develop customer reach and awareness, and provide for enhanced branding and influence? Choose the appropriate digital marketing tactic from the Digital Marketing Institute Framework using the numbered options given: Exhibit: Mark one answer: 4 2 3 1

Description : 1-Which digital marketing tactic commonly makes use of the 'takeover' ad format in order to develop customer reach and awareness, and provide for enhanced branding and influence? Choose the appropriate digital marketing ... using the numbered options given: Exhibit: Mark one answer: 4 2 3 1

Last Answer : 2

Which metrics would accurately indicate the success of the latest Facebook post? A. Likes and click-through B. Impressions and click-through C. Reach and engagement D. Sessions and pageview

Description : Which metrics would accurately indicate the success of the latest Facebook post? A. Likes and click-through B. Impressions and click-through C. Reach and engagement D. Sessions and pageview

Last Answer : C. Reach and engagement

Which amongst the following shall not fall under the aim of Marketing Communications  Reach  Tim  Frequency  Impact

Description : Which amongst the following shall not fall under the aim of Marketing Communications  Reach  Tim  Frequency  Impact

Last Answer :  Tim

Google advertising program is:  A. online platform for advertising through google search engine  B.online platform for monitoring organic reach  C.online platform for creating ads for all search engines  D.None of the above

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Last Answer : A. online platform for advertising through google search engine

The summarized balance sheet of Autolight Limited shows the balances of previous and current year of retained earnings Rs. 25,000 and Rs. 35,000. If dividend paid during the current year amounted to Rs. 5,000 then profit earned during the year will be: (a) Rs. 5,000 (b) Rs. 55,000 (c) Rs. 15,000 (d) Rs. 65,000

Description : The summarized balance sheet of Autolight Limited shows the balances of previous and current year of retained earnings Rs. 25,000 and Rs. 35,000. If dividend paid during the current year amounted to Rs. 5,000 then profit earned during ... (a) Rs. 5,000 (b) Rs. 55,000 (c) Rs. 15,000 (d) Rs. 65,000

Last Answer : (c) Rs. 15,000

A paid form of nonpersonal communication about an organisation and/or its products that is transmitted to a target audience through a mass medium is: A)advertising. B)publicity. C)sales promotion. D)personal selling.

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Last Answer : A)advertising.

Why do the Trump team and media think it makes sense to compare the audience for Reagan and Trump inauguration?

Description : Why do the Trump team and media think it makes sense to compare the audience for Reagan and Trump inauguration?

Last Answer : Because Reagan is the only former president they care about being compared to.

Critically analyse the audience theories of mass media. -Technology

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Last Answer : Hypodermic theory and Two-step flow theory saw the audience as passive. They assumed that the content of the media has some effect on the audience members and the researchers spent their time trying ... audience is active. Audience members are seen as consumers of a media product, Instead of asking.

(i) …………….. are the means for delivering impersonal communication directed to a vast audience. (Family / Peer groups / Mass media)

Description : (i) …………….. are the means for delivering impersonal communication directed to a vast audience. (Family / Peer groups / Mass media)

Last Answer : Choose the correct alternative and complete the statement : (i) .. are the means ... (Adult socialization / Re-socialization / Socialization)

How does Dan pink use media to entertain his audience?

Description : How does Dan pink use media to entertain his audience?

Last Answer : What is the answer ?