Pricing plays a role
a. when repositioning a product.
b. in the rough cut stage of the purchase decision.
c. in neither stage of the purchase decision.
d. in the fine cut stage of the purchase decision.
e. in both b and d.
a. when repositioning a product.
b. in the rough cut stage of the purchase decision.
c. in neither stage of the purchase decision.
d. in the fine cut stage of the purchase decision.
e. in both b and d.